Adam Adamant Lives! – The Sweet Smell of Disaster

Benjamin Kinthly (Charles Tingwell) has a dream. He plans to take over the country with the help of some addictively perfumed plastic flowers (which are given away free with his washing powder Cloud 7). Only one man – and his sometimes annoying female sidekick – stands in his way ….

This is rather more like it. Robert Banks Stewart’s script is ploughing a very definite Avengers furrow, but that’s a plus for me rather than a minus. And given that plastic flowers are key to the story (although these are beguiling rather than killers) I wonder if Robert Holmes happened to tune in? Holmes’ later Doctor Who story Terror of the Autons also had a key role for plastic flowers.

For once, Adam has to face a male protagonist, although a wily female – Shani Matherson (Adrienne Corri) – operates as his sidekick. Once again, it’s best not to study the plot in too much detail – Kinthly is convinced that his scented flowers have now contaminated the whole country. So when he suddenly withholds supply, the nation (by now nothing more than hopeless addicts) will agree to his every demand. Everybody in the country? That’s a bit difficult to swallow.

The Sweet Smell of Disaster works on one level as a sly satire of the advertising world. Kinthly’s buzztalk and the advert we see at the end (which Adam and Georgina watch on a television screen) are good examples of this. Mind you, given how addictive the flowers are, I’m not quite sure why Kinthly’s wasting his time with such an extensive advertising campaign.

The series’ low budget means that we’re denied the vision of the whole country in turmoil, so we have to rely on the sight of Georgina and Simms – both, unlike Adam, affected – to sell the notion that the flowers really are addictive. Of course once Georgina is cured then she can assist Adam (something which the long-suffering Adamant is less than delighted about). However, since this allows her to dress up as a flower girl in a rather brief costume I was quite content. Adam himself seems to be a quick learner about the ways of the 1960’s as her attire seems to pass him by. A couple of episodes ago he probably would have been horrified.

When the episode moves onto film it’s possible to guess that a set-piece scene is coming. Given all the detergent lying around, Adam’s decision to mix it with water and then stage a foamy fight with Kinthly was an inspired one. The foamy catfight between Georgina and Shani was quite eye-opening too ….

An assured effort, the series now seems to be finding its feet.

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